This is the final Primary Logo lock up to be used for most applications. There are others created for the client to use under appropriate conditions.
Post & Paddock Branding
This project was started to brand a photographer trying to distinguish herself and still stay relevant to her market. We started with name creation which was fun and really got the client to dig deep into what her company means to her and what she wanted to evoke. Shown here are the final logo designs as well as preliminary work including the selected mood board option, unselected sketches and options, and the original artwork for the logo illustration.